OUTFRONT Media to Lease Assets for Wireless Communication Attachments.
New York, July 30, 2015 – OUTFRONT Media Inc. (NYSE: OUT) announced today that it has entered into an exclusive partnership agreement with Diamond Communications LLC to market and manage wireless attachment placement opportunities on OUTFRONT Media’s leased and owned assets.
“Our advertising medium reaches a mobile audience all day, every day, and it’s a natural partnership to lease our billboard and other assets to wireless carriers who need to meet the ever-growing needs of mobile users,” said Jeremy Male, Chairman and Chief Executive Officer of OUTFRONT Media. “With over 25,000 sites concentrated in the top U.S. markets, our assets are strategically located to help provide wireless carriers with improved capacity for consumers and first responders. We’re excited to partner with Diamond to help us grow this strategic revenue opportunity.”
“We believe our partnership with OUTFRONT Media will help to address the wireless carriers’ nationwide network deployment needs,” said Ed Farscht, Chairman and Chief Executive Officer of Diamond Communications. “Diamond is looking forward to a successful strategic relationship with OUTFRONT Media.”
About OUTFRONT Media Inc.
OUTFRONT Media (NYSE: OUT), formerly CBS Outdoor, is one of the largest out-of-home media companies in the Americas and has a major presence in top markets throughout the United States, Canada, Mexico and South America. With traditional billboard and transit outdoor advertising properties, and a network of digital displays, OUTFRONT Media gives advertisers both breadth and depth of audience across key geographies, as well as immersive ways to connect with increasingly mobile consumers.
About Diamond Communications LLC
Diamond Communications is headquartered in Short Hills, NJ with eight regional offices across the United States. Diamond is one of the largest private U.S. wireless infrastructure companies and manages in excess of 100,000 properties and structures and thousands of miles of rights-of-way across the country. Diamond has longstanding relationships with the major wireless carriers, regional carriers, first responders and other wireless users.